What is New at Ford Motor Company?

March 15 – Dearborn, MI, U.S.A Ford Motor Company held a Ford Uncovered event today to bring the media up to speed with the upcoming vehicles, systems, and process that the Blue Oval Brand is bringing to market over the next few years.

Ford’s products will be some of America’s freshest lineup by 2020, replacing more than 75 percent of its current portfolio and adding four new trucks and SUVs.

Ford is investing in new propulsion systems and delivering full connectivity to pave the way for over-the-air updates and the Transportation Mobility Cloud. Including an all-in push on hybrid-electrics and battery electric vehicles with rollout starting in 2020, and performance utility as well as six BEVs by 2022.

Bronco

Ford Bronco coming soon
Ford Bronco coming soon

And YES, There is a Bronco!  We have been hearing about it for well over a year now. And Yes it is going to be in dealer showrooms.

Bronco Instagram

 

BEV and Next-Gen Hybrids

New Ford Explorer ST
New Ford Explorer ST

Battery electric vehicles: Battery electric vehicles (BEVs) represent more than a different
powertrain – they represent a lifestyle change for consumers, especially for those who have never driven an electric vehicle

Next-Gen Hybrid Electrics: Part of Ford’s new strategy includes going all-in on hybrids to bring more capability to customers of our most popular and high-volume vehicles like F-150, Mustang, Explorer, Escape and Bronco – and serve as a hedge for customers against higher gas prices.

Pickup Trucks

Current Ford F-Series Truck
Current Ford F-Series Truck

Ford’s truck business will continue growing as the company adds new models and powertrains with an eye toward continued growth in high-end trims. Some highlights include:

  • 2018: New 3.0-liter Power Stroke® diesel engine for F-150, an updated version of the popular F-150 Raptor
  • 2019: Ranger returns to the midsize truck segment; new F-Series Super Duty debuts
  • 2020: New F-150 debuts with new hybrid powertrain featuring a mobile generator

Technology

FordCoPilot360

Ford Co-Pilot360TM, a package that includes standard automatic emergency
braking, blind spot warning, and other driver assist features.

Manufacturing

Ford also shared that new manufacturing tools and technologies. With the increased use of augmented and virtual reality helping reduce Ford’s plant changeover time by an estimated 25 percent. Simulating various production processes and assembly line configurations in the virtual world help to identify potentially hazardous maneuvers and fine-tune workflows before construction even begins, saving an estimated 20 percent of tooling cost on each vehicle program. The company also is increasing its use of collaborative robots that can perform jobs quickly and repetitively, helping reduce the risk of injury to employees, freeing them up for more high-value jobs.

 

Content from this was taken from the Ford Uncovered Press Release

 

 

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